Learn from salesman smarter than you

May 16th, 2008

Having a mentor can make a difference. Often, mentors are seen only to help struggling kids from an education standpoint. However, mentoring can be very important for adults as well. A lot of sales people need mentors to help them when they are learning. Finding a sales mentor is one of the best things that a young salesperson can do in order to launch his or her career. A salesperson who has a mentor can get help with his or her sales pitch, and also with the basic mechanics that are used in selling. Mentors can also show how to adjust a sales pitch for various reasons, such as the attitude of the customer. Often, there are issues that a new salesperson doesn?t know anything about. It is hard to have an opinion on some of these things, because the salesperson has not had time to really think about them. Another area that a mentor can help with is keeping up with the news and remaining ?neutral? while still providing an opinion. Agreeing with customer opinions can be important. Salespeople should really avoid talking of religion or politics. Giving diplomatic answers is a skill that can be developed.

Locating a good mentor can be difficult, but it is important. A senior salesman or saleswoman at the company will usually be drafted into the mentor role. If this person feels the new salesperson has real potential, he or she will often take that salesperson under his or her wing and make sure that learning takes place. Before taking a sales job, it?s a good idea to make sure you will have a mentor. Most offer on-the-job training. On-the-job training, though, is not really the same as mentoring. The differences between mentoring, which is long-term, and on-the-job training, which is generally short-term, are important. The idea of on-the-job training is that salespeople are taught to work on their own, and then must do so. Not having the right kind of training is one of the reasons why so many people leave the sales profession. Since this is the case, they do not learn what they really need to know. This causes discouragement.

Discouraged people might not leave a company if they have a good mentor to turn to, but too often they have no mentor to save them. These salespeople may end up going to many different companies and trying to sell before finally giving up. All to often, they keep feeling defeated, and this causes them problems. Often, this can be completely avoided by having a mentor that they can talk to when they are experiencing problems. Concerns that they have can easily be addressed if there is a good mentor available. Sometimes, companies pair up new salespeople with more experienced salespeople that are designed to be their mentors, but these individuals do not always get along well. If mentees cannot get along with their mentors they should work with someone else. Be sure your concerns are legitimate for not working with someone, however, or you might get branded as being difficult to work with. If you are too difficult, you can have trouble keeping a good record with the company.

Tap into the internet to jump start your sales success

May 16th, 2008

The Internet has become a valuable sales tool today, and is being used by a lot more businesses and their salespeople. The product or service that?s offered can change how the salesman views the use of the Internet to increase sales. Specific types of products and certain types of services lend themselves to Internet marketing quite easily, while others are more difficult to market in this way. Even though some products do better than others, all can be marketed over the Internet. Many different options are available to a salesperson, such as Web sites, email, companies that handle public relations, and other areas. For salespeople that want to handle their own press releases, this can be done for less money than a public relations company would charge. Salespeople that want their public relations information written properly will likely want to consider the hiring of a professional.

The necessity of email as a sales tool has become much more apparent in recent years. It can be used not only for specific contact with customers, but also to send out a company newsletter that can be used to tell customers about new products and services that they might be interested in. Not everyone wants to give their phone number to a sales person, so they would rather talk over email. There are people that will send emails to a company to ask questions about a product or service that probably would not pick up the phone and make a call to that same company. For people that like to keep their privacy, emails can be a great tool. In addition, some people find that sending an email gives them a chance to stop and think about what they want to say. Asking things correctly gets the answers that potential customers are looking for. Having email access to a company can help potential customers feel as though their questions and comments matter.

All companies today should consider having a Web site. The ability to market to a global audience is crucial, even for a small business. Checking prices and comparing products is often done over the Internet today. Sometimes this brings them to companies that they might otherwise not have known about. Businesses that don?t have Web sites also don?t have this luxury. The look of a Web site is also significant. A site that is cluttered or hard to follow is a poor choice for attracting customers. If a site doesn?t have enough helpful information, this will also stop many customers from wanting to come back. Making a site where customers can navigate around with no trouble is another way to make sure they are willing to return. If a company does this, it can feel better about the likelihood of return business. Just because a customer doesn?t buy the first time they visit your site doesn?t mean they won?t buy at all, so marketing to them is still important.

Get control of your prospecting fears

May 16th, 2008

The sophistication of a good salesperson is something that many people notice. It seems they never have any concerns about chatting with people that they don?t know. They have conversations with all kinds of people and don?t get afraid. They can be afraid deep down, though, and just not show it. They have simply learned techniques that keep it from showing to others. There are salespeople, however that can keep from being nervous at all, even on the inside. Other salespeople are often jealous of these individuals. Their willingness to learn techniques to reduce their fear is important. Cold-calling is usually the most difficult part of a salesperson?s job. Many salespeople say that part of the job is especially nerve-wracking. Fear can be induced by many things, including making an attempt to sell a product to someone you?ve never met. Having sweaty hands, trembling, and having a fast heartbeat are all physical symptoms of nervousness that many new salespeople experience. Just being reassured that these feelings are not harmful is often not enough to make them feel better, however.

One way to eliminate fear when prospecting is to practice. Whether on the phone or in person, there is less fear involved in speaking to others if it is something that one is used to doing. Friends and family members are generally willing to help a new salesperson out by listening to his or her sales pitch, even though they won?t be buying anything. After they have heard the pitch, they can give the salesperson good, constructive advice on what he or she did wrong, and on what was done right. Praise as well as criticism is important. Talking to a stranger after talking to friends and family can be more comfortable. This does not mean that the salesperson won?t be nervous at all, because some nervousness is only natural when talking to a stranger. Having a sales pitch that you have rehearsed will help to avoid the extreme discomfort of not knowing what you are going to say. If you stumble over what you are saying too much, customers will not feel confident in buying from you.

Another way to eliminate fear when prospecting is through some exercises that may be helpful. These ideas will help a person to feel less frightened. For example, deep breathing is often quite beneficial in calming anxiety sufferers. For this exercise, breathe in through your nose while you count slowly to two, and then breathe out through your mouth while you count slowly to four. Many of the physical symptoms that are felt when one is afraid come from hyperventilating, which can be avoided by breathing properly. Too many people breathe shallowly ? from their upper chest ? instead of breathing from their diaphragm like they should be doing. Since panicking while breathing right is almost impossible, proper breathing can keep a person much calmer while he or she cold-calls. This kind of breathing is also not that obvious, so there is no need to be self-conscious around others. It is certainly much less obvious and distracting than the symptoms that many people show when they become very nervous, and it is unlikely to cost you the sale.

Fantastic sales tip

May 16th, 2008

It is important in sales to build a relationship so that the customer will confide with you all their problems that they need solved and all objections to your product or your service Without being able to talk to them, however, you will generally not make sales, and the chance of repeat sales is also greatly lessened.

No one is served well and there will be problems down the road. Even if you have made a sale on terms or price alone you need to have relationship with the customer otherwise the sale is short lived and you may not follow up with future sales and the customer will not be as happy as they could have been. But you still made the sale right? Maybe, but not necessarily in the long run.

You see you have made one sale, but you may not get a second and a third. You also really cannot expect to receive referrals and testimonials from individuals that you did not establish any relationship with, you see? One of the most important things that you can do is to make sure that the customer is kept happy.

You cannot always help a customer, but even if you cannot get future sales from them the dialogue that you establish with them and what you do to accommodate their needs can go a long way toward how you are viewed in the business community.

Increase conversions by looking sharper

May 16th, 2008

The wrong image can stop a potential sale in its tracks. Often times, sales people that are doing phone work from their home will not worry about dressing up. However, studies have shown that people perform better when they are dressed and ready for the day, regardless of what they are doing or who else they see. Having confidence in one?s appearance, though, often gives confidence in other areas of life. When people sell face-to-face, the way they dress can affect how others feel about them. Customers, or people that are considering becoming customers, quite often ?judge a book by its cover,? in that they think that people that look a certain way are a certain way. Naturally, common sense says that this is not always the case. Many people judge others quickly, though, and by not giving a good first impression, a salesperson can easily lose a potential sale. Even though not all people that are looking for a specific product or service will make a decision based on what the salesperson was wearing, it does have an effect on many people?s buying habits.

The company and the salespeople are often seen as one. Even though the company and its salespeople are very different, there are often many rules about how salespeople should act. A lot of companies want to make sure their salespeople know that how they act out in public when they are not working can still affect the company. How a person is attired can influence the thoughts of those that see him or her. A lot of people just don?t concern themselves with these kinds of issues unless they are on the clock. It is easy to run into a potential customer or recent customer during time off, though, and you will still want to make good impression. If these people see you looking sloppy and grungy, they might reconsider not only your ability to be effective, but the quality of the company and the quality of the product or service that you were trying to sell them.

The ability to dress properly is critical when working to make a sale. Suits are recommended for men, and those that do not wear suits should still dress in a relatively formal style. Sometimes, very hot weather makes a full suit with jacket extremely uncomfortable. In general, women should wear outfits that are more modest and appropriate for meeting strangers in a business setting. Attempting to make a sale through the use of sex appeal or a lack of modesty is generally thought t be in very poor taste. Sometimes, this does work, but it generally backfires most of the time. Women can find themselves in danger if they engage in this type of unprofessional behavior. Saleswomen are often viewed as ?easy targets? by men that feel they can prey on them and get away with it. The risk that these women take by being too provocative in their dress does not only put them in danger of being taken advantage of, but may also cost them sales from individuals that feel they are unprofessional. In addition, both men and women should avoid wearing anything that might be deemed offensive to others. This includes religious jewelry worn outside of clothing, tattoos that are not covered by clothing, facial piercings, unnatural hair colors, and other things that would be considered outside of ?the norm?. While everyone is certainly entitled to be an individual and express himself or herself, care must be taken on the job to make sure every customer or potential customer feels as comfortable with the salesperson as possible

How to give stellar service

May 16th, 2008

Often sales people make mistakes in thinking that a comment from the prospect that they are not interested at this time, makes them a dead lead. Even though it is possible that they are not a good lead, they can also be a good future customer. It becomes important to ensure that you keep your options open so that the prospect will feel comfortable coming to you in the future if he or she is interested. Making sure your prospect remembers you is vital. What is the best way to ensure that this is done?

Coupons for discounts or gift certificates to specific places would be good choices; perhaps you know where the customer likes to shop? Many larger companies give tickets to ball games or other more expensive items to clients. If you are small business this might be tough. But it is the thought that counts and you need your product or service in their thoughts.

Could this be considered a bribe instead of a gift? Well in a way it could be construed as such, but if you stop by to talk and you give them something it shows you care about them and their time and will value their business if and when they ever decide to purchase from you and that you are there to serve them and will give them exemplary above average service in the event they purchase.

How to motivate your team into selling machines

May 16th, 2008

Working with sales teams should be done in such a way that they do not fear hostile potential buyers or customers. You must be careful, however, not to over-motivate them to the point that they have completely unrealistic expectations, as this can only make things worse.A good salesperson is aware that he or she must be very motivated but must also be realistic in what can be accomplished while still remaining ethical and true to oneself.

There is no way that you can run a successful set of sales goals if you are hyperventilating. Listening to tapes and reading books on salesmanship can also help you to develop good sales habits. More importantly you must know yourself as well as the customer. Remaining motivated can help condition you to remain strong as a salesperson. Becoming too overly optimistic, however, can also become a problem because failing in the face of a severely over-inflated ego can be damaging to a person?s self-esteem. This is why you must motivate yourself but hyperventilate yourself.

While making sales is not that easy, there are times when it can appear to be the case. When a sale is easily made, keep your ego in check and continue to work on your sales tools to remain at the top of your sales game.

The close relationship makes the difference in selling

May 16th, 2008

Too many salespeople give up on prospects that are not interested right now, instead of trying to keep in touch with them. They maybe a dead lead or they might be your very best future customer. It becomes important to ensure that you keep your options open so that the prospect will feel comfortable coming to you in the future if he or she is interested. Making sure your prospect remembers you is vital. What is the best way to ensure that this is done?

Coupons for discounts or gift certificates to specific places would be good choices; perhaps you know where the customer likes to shop? Many larger companies give tickets to ball games or other more expensive items to clients. If you are small business this might be tough. The fact that you thought of the client, however, is what counts and is the right way to ensure that the client remembers you.

Could this be considered a bribe instead of a gift? It is possible that some would see it this way, but stopping by and talking to a client while giving them a gift is a good way to show that you are there to serve them and that you are committed to giving them great service.

How CRM software can help you with sales

May 15th, 2008

A big part of succeeding in any sales job is staying ontop of your prospects. And that’s the big secret to all your sales success. Even though all other skills are great, the fact is that there is an extremely high correlation between the number of sales calls to a prospect and the likihood of winning that particular business. But why don’t more salespeople do it? Well, a lot of time it just comes down to not having a system that they can use to keep track of everything. Thankfully, the software industry is thriving and there are plenty of solutions out there for people that can’t keep everything straight

CRM Software is what makes it possible. If you haven’t heard, crm software is contact management software that is designed for companies that want to stay in contact with their customers on a regular and consistent basis. Most people just use the software to write some notes about a particular customer, but they never take it to the next level and really get the value out of it. And that’s perfectly fine, but the real power comes in when you use the software to trigger those contacts that are going to win a prospects business. That’s why prospect software or lead management is always a good option. Many good programs work with a queue system where you have calls due on a certain day and when you log in, and it tells you who you are supposed to call that day. As you start making contact, you leave those notes in the system for use next time. If that won’t keep you on track, then I don’t know what will!

But, it really doesn’t matter WHAT you use, it’s if you actually do it. A successful salesperson is a success because they are relentless in their goal to follow-up with prospects, so you should be the same. So make sure you stick with the program and expect to see sales explode!

How to motivate your selling team

May 15th, 2008

Working with sales teams should be done in such a way that they do not fear hostile potential buyers or customers. You must be careful, however, not to over-motivate them to the point that they have completely unrealistic expectations, as this can only make things worse.A good salesperson is aware that he or she must be very motivated but must also be realistic in what can be accomplished while still remaining ethical and true to oneself.

There is no way that you can run a successful set of sales goals if you are hyperventilating. Listening to tapes and reading books on salesmanship can also help you to develop good sales habits. What is more important, though, is knowing both the customer and yourself. Remaining motivated can help condition you to remain strong as a salesperson. Becoming too overly optimistic, however, can also become a problem because failing in the face of a severely over-inflated ego can be damaging to a person?s self-esteem. This is why it is necessary to motivate yourself but still remain realistic in your goals and plans.

Sales are not easy although sometimes they appear to be. Do not let it go to your head; stay motivated and to use the sales tools you need to keep yourself at a peak level.